diff --git a/deploy/.registry.env.example b/deploy/.registry.env.example
new file mode 100644
index 0000000..dc814bf
--- /dev/null
+++ b/deploy/.registry.env.example
@@ -0,0 +1,10 @@
+# ENV for registry operations
+
+# Bond to use
+REGISTRY_BOND_ID=
+
+# Target deployer LRN
+DEPLOYER_LRN=
+
+# Authority to deploy the app under
+AUTHORITY=
diff --git a/deploy/Dockerfile b/deploy/Dockerfile
new file mode 100644
index 0000000..7c038f5
--- /dev/null
+++ b/deploy/Dockerfile
@@ -0,0 +1,46 @@
+ARG VARIANT=20-bullseye
+FROM node:${VARIANT}
+
+ARG USERNAME=node
+ARG NPM_GLOBAL=/usr/local/share/npm-global
+
+# This container pulls npm packages from a local registry configured via these env vars
+ARG CERC_NPM_URL
+ARG CERC_NPM_AUTH_TOKEN
+
+# Add NPM global to PATH.
+ENV PATH=${NPM_GLOBAL}/bin:${PATH}
+
+RUN \
+    # Configure global npm install location, use group to adapt to UID/GID changes
+    if ! cat /etc/group | grep -e "^npm:" > /dev/null 2>&1; then groupadd -r npm; fi \
+    && usermod -a -G npm ${USERNAME} \
+    && umask 0002 \
+    && mkdir -p ${NPM_GLOBAL} \
+    && touch /usr/local/etc/npmrc \
+    && chown ${USERNAME}:npm ${NPM_GLOBAL} /usr/local/etc/npmrc \
+    && chmod g+s ${NPM_GLOBAL} \
+    && npm config -g set prefix ${NPM_GLOBAL} \
+    && su ${USERNAME} -c "npm config -g set prefix ${NPM_GLOBAL}" \
+    # Install eslint
+    && su ${USERNAME} -c "umask 0002 && npm install -g eslint" \
+    && npm cache clean --force > /dev/null 2>&1
+
+RUN apt-get update && export DEBIAN_FRONTEND=noninteractive \
+    && apt-get -y install --no-install-recommends jq bash
+
+# laconic-so
+RUN curl -LO https://git.vdb.to/cerc-io/stack-orchestrator/releases/download/latest/laconic-so && \
+chmod +x ./laconic-so && \
+mv ./laconic-so /usr/bin/laconic-so
+
+RUN which laconic-so
+
+# Configure the npm registry
+RUN npm config set @cerc-io:registry https://git.vdb.to/api/packages/cerc-io/npm/
+
+# DEBUG, remove
+RUN yarn info @cerc-io/laconic-registry-cli
+
+# Globally install the cli package
+RUN yarn global add @cerc-io/laconic-registry-cli
diff --git a/deploy/README.md b/deploy/README.md
new file mode 100644
index 0000000..87f6863
--- /dev/null
+++ b/deploy/README.md
@@ -0,0 +1,42 @@
+# Deploy
+
+## Setup
+
+* Build registry CLI image:
+
+  ```bash
+  docker build -t cerc/laconic-registry-cli .
+
+  # Builds image cerc/laconic-registry-cli:latest
+  ```
+
+* Configure `userKey` and `bondId` in registry CLI [config](./config.yml)
+
+* Add configuration for registry operations:
+
+  ```bash
+  cp .registry.env.example .registry.env
+
+  # Fill in the required values
+  nano .registry.env
+  ```
+
+* Add configuration for the app:
+
+  ```bash
+  cp ../env.example .app.env
+
+  # Fill in the required values
+  nano .app.env
+  ```
+
+## Run
+
+* Deploy sol-mem-gen App:
+
+  ```bash
+  docker run -it \
+  -v ./:/app/deploy -w /app/deploy \
+  cerc/laconic-registry-cli:latest \
+  ./deploy.sh
+  ```
diff --git a/deploy/config.yml b/deploy/config.yml
new file mode 100644
index 0000000..0d5bbdb
--- /dev/null
+++ b/deploy/config.yml
@@ -0,0 +1,10 @@
+# Registry CLI config
+services:
+  registry:
+    rpcEndpoint: 'https://laconicd-sapo.laconic.com'
+    gqlEndpoint: 'https://laconicd-sapo.laconic.com/api'
+    userKey:
+    bondId:
+    chainId: laconic-testnet-2
+    fees: 2.5
+    gasPrice: 0.01alnt
diff --git a/deploy/deploy.sh b/deploy/deploy.sh
new file mode 100755
index 0000000..cd7969c
--- /dev/null
+++ b/deploy/deploy.sh
@@ -0,0 +1,125 @@
+#!/bin/bash
+
+# Fail on error
+set -e
+
+source .registry.env
+echo "Using REGISTRY_BOND_ID: $REGISTRY_BOND_ID"
+echo "Using DEPLOYER_LRN: $DEPLOYER_LRN"
+echo "Using AUTHORITY: $AUTHORITY"
+
+# Repository URL
+REPO_URL="https://git.vdb.to/deep-stack/sol-mem-gen"
+
+# Get the latest commit hash from the repository
+LATEST_HASH=$(git ls-remote $REPO_URL HEAD | awk '{print $1}')
+
+echo "Repo: ${REPO_URL}"
+echo "Latest hash: ${LATEST_HASH}"
+
+# Hardcoded, increment on each subsequent deployment with code changes
+# TODO: Take from package.json
+PACKAGE_VERSION=0.0.8
+APP_NAME=sol-mem-gen
+
+# Current date and time for note
+CURRENT_DATE_TIME=$(date -u)
+
+CONFIG_FILE=config.yml
+
+# Reference: https://git.vdb.to/cerc-io/test-progressive-web-app/src/branch/main/scripts
+
+# Get latest version from registry and increment application-record version
+NEW_APPLICATION_VERSION=$(laconic -c $CONFIG_FILE registry record list --type ApplicationRecord --all --name "$APP_NAME" 2>/dev/null | jq -r -s ".[] | sort_by(.createTime) | reverse | [ .[] | select(.bondId == \"$REGISTRY_BOND_ID\") ] | .[0].attributes.version" | awk -F. -v OFS=. '{$NF += 1 ; print}')
+
+if [ -z "$NEW_APPLICATION_VERSION" ] || [ "1" == "$NEW_APPLICATION_VERSION" ]; then
+  # Set application-record version if no previous records were found
+  NEW_APPLICATION_VERSION=0.0.2
+fi
+
+# Generate application-record.yml with incremented version
+RECORD_FILE=./records/application-record.yml
+
+cat >$RECORD_FILE <<EOF
+record:
+  type: ApplicationRecord
+  version: $NEW_APPLICATION_VERSION
+  repository_ref: $LATEST_HASH
+  repository: ["$REPO_URL"]
+  app_type: webapp
+  name: $APP_NAME
+  app_version: $PACKAGE_VERSION
+EOF
+
+echo "Application record generated successfully: $RECORD_FILE"
+
+# Publish ApplicationRecord
+publish_response=$(laconic -c $CONFIG_FILE registry record publish --filename $RECORD_FILE)
+rc=$?
+if [ $rc -ne 0 ]; then
+  echo "FATAL: Failed to publish record"
+  exit $rc
+fi
+RECORD_ID=$(echo $publish_response | jq -r '.id')
+echo "ApplicationRecord published, setting names next"
+echo $RECORD_ID
+
+# Set name to record
+REGISTRY_APP_LRN="lrn://$AUTHORITY/applications/$APP_NAME"
+
+name1="$REGISTRY_APP_LRN@${PACKAGE_VERSION}"
+sleep 2
+laconic -c $CONFIG_FILE registry name set "$name1" "$RECORD_ID"
+rc=$?
+if [ $rc -ne 0 ]; then
+  echo "FATAL: Failed to set name: $REGISTRY_APP_LRN@${PACKAGE_VERSION}"
+  exit $rc
+fi
+echo "$name1 set for ApplicationRecord"
+
+name2="$REGISTRY_APP_LRN@${LATEST_HASH}"
+sleep 2
+laconic -c $CONFIG_FILE registry name set "$name2" "$RECORD_ID"
+rc=$?
+if [ $rc -ne 0 ]; then
+  echo "FATAL: Failed to set hash"
+  exit $rc
+fi
+echo "$name2 set for ApplicationRecord"
+
+name3="$REGISTRY_APP_LRN"
+sleep 2
+# Set name if latest release
+laconic -c $CONFIG_FILE registry name set "$name3" "$RECORD_ID"
+rc=$?
+if [ $rc -ne 0 ]; then
+  echo "FATAL: Failed to set release"
+  exit $rc
+fi
+echo "$name3 set for ApplicationRecord"
+
+# Check if record found for REGISTRY_APP_LRN
+query_response=$(laconic -c $CONFIG_FILE registry name resolve "$REGISTRY_APP_LRN")
+rc=$?
+if [ $rc -ne 0 ]; then
+  echo "FATAL: Failed to query name"
+  exit $rc
+fi
+APP_RECORD=$(echo $query_response | jq '.[0]')
+if [ -z "$APP_RECORD" ] || [ "null" == "$APP_RECORD" ]; then
+  echo "No record found for $REGISTRY_APP_LRN."
+  exit 1
+fi
+echo "Name resolution successful"
+
+sleep 2
+echo "Requesting a webapp deployment for $name2, using deployer $DEPLOYER_LRN"
+laconic-so request-webapp-deployment \
+  --laconic-config $CONFIG_FILE \
+  --deployer $DEPLOYER_LRN \
+  --app $name2 \
+  --env-file ./.app.env \
+  --dns memes.markto.market \
+  --make-payment auto
+
+echo "Done"